00:00
SËMO
Centre
FOCUS Freestyle N°3 with Sëmo "Centre".
This video is the third episode of the FOCUS freestyle series, showcasing talented emerging young artists.
FOCUS is a media platform that brings together music, fashion, and artistic domains. The project’s goal is to gather various contributors from these fields to introduce their passions to new audiences. Through various videos and visuals, FOCUS aims to create highly visual but especially detailed content that resonates with its viewers.
Lyon, France
2021
This video showcases different neighborhoods and perspectives of the city of Lyon with the artist Sëmo, who is part of the Lyon-based collective PLAVACE. On this occasion, several members of the collective are featured, such as Morfal, beatmaker within the group, and Cleimharing, rapper and founder of PLAVACE.
The black & white imagery also serves as a strong reference to the collective, which exclusively employs these two colors for their identity. The contrast between day and night, combined with the interplay of black and white, blends seamlessly.
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